Thursday, February 19, 2015

Make a Career out of Bodybuilding


This article is about how ways to get into the industry. If you want to know see the ways that bodybuilders earn income, click here

How to turn you love for passion into a full time job


It is possible to get rich doing what you love, and bodybuilding is no different. However, there are so many people trying to make a career out of this sport and the industry is not big enough to support everybody that simply works out. You need to be doing a lot more than that to make it something that can support your current lifestyle. 

A bodybuilding career is very different to any other career for many reasons

-          It is not, and can't be regarded as, a normal job where you get paid a monthly salary for performing a pre-set list of tasks or duties.
-          Your success depends on working with as many different companies and organisations as possible. It’s not like you simply pass one interview and you’re set for the rest of your life.
-          Unlike other careers, you will be discriminated against according to the way you look.
-          More so than other careers, you need to develop your personal brand (both physically and in the industry). You need to be the actual product you trying to sell. The people that will pay you are typically more interested in how you will be able to influence the public to buy their products or support their brand.



Strategy 1: Get obsessed

If you’re that guy that waits for years until he finally feels like he’s big enough to compete, and then competes once a year hoping that someone is going to spot (pun intended) him and throw money in his face, the chances are almost definite that you are not going to make a single cent in this industry. There are thousands of people in SA hunting down companies that use brand ambassadors and you’re sitting in the locker room hoping that they will come to you?  Or waiting for a good opportunity to come by before you actually do something? 

Start doing things now, so that when you are ready all the preparation stuff is done and you can attack the market, head on. Become A LOT more aggressive in your attempts to increase your chances of success. Becoming obsessed means that you are prepared to sacrifice a large part of your life for this. If not, stop now and don’t waste your time thinking you’ll get anywhere. 

Every day that doesn't bring you closer to your goal is a day wasted. If you only do something about your dreams once a week, you will take 7 times as long as it could take to get you where you want to be. Not only that, but you will be 7 times slower than anybody else.

You can get closer to your goal everyday by doing things that you wouldn't think you needed to do until it’s too late. For example, what skills do you need that you currently do not have? Have you practiced your poses in front of the mirror so much that its second nature, preventing disastrous slip-ups on stage? Have you practiced your facial expressions for when you get that envious magazine shoot? Have you worked on building your confidence so that your nerves don’t destroy your chances of winning? Are you constantly building up your social media platforms so that you are slowly but surely becoming the influential icon that companies would want on their books?

Bookmark this page and refer to it often to make sure you are constantly improving to get better and better than the next guy.



Strategy 2: Know the key players

What do you want to become and who are the people that currently hold the positions that you want? It's important to know their stories and how they got to where they are. If the guy that is currently doing what you dream of doing walks past you in the gym or at an event, would you even know? 

Knowing who the key players are helps you to direct and steer your networking attempts towards these people. You also need to know the organizers of events, like bodybuilding competitions and their judges. 

Some top performers even research who the judges of a competition will be and change their stage approaches accordingly. How nice would it be to know that the current judges of a competition generally score higher on athletes wearing red? It sounds crazy, but it works. Do you know which companies currently sponsor bodybuilding events, which organisations sponsor athletes like you, what they look for in brand ambassadors, and who the people are that they hire to scout for the few sponsored individuals? Having contacts in other industries that could complement your career goals will be of monumental help to you. Imagine knowing the journalist or editors that could cover your story in a magazine or newspaper! 

You need to do your research and know your story. Knowledge is power. Unfortunately, the world isn't going to open up to you once your biceps are a certain size.  



Strategy 3: Learn about the bodybuilding industry

Who are the top 5 most successful players in the supplements industry of South Africa? How did they get there? The chances are high that you can’t answer these questions, and neither can the other 98% of people who won’t succeed. Those top 5 knew the answers to questions like that before they made it big. Knowing the industry is a pre-requirement to getting through the door, and being obsessed with it helps you get further than the rest. 

Reading articles like this when you have nothing to do at work or because you’re bored and browsing the internet is just not good enough to get to the top. People think your body simply looks good by going to the gym. They don’t know about all the work that you actually put in; like training programs, research, eating plans, supplements and the like. Similarly, people don’t train until they are big enough, walk onto a stage and become world famous. It takes a whole lot a research and planning. How many bodybuilding competitions are there in your area? Who would sponsor you? How much do athletes get sponsored for? What opportunities exist in the market right now? How will you add value to this industry that people, companies or organisations are willing to pay for? What streams of revenue are you going to earn from?  



Strategy 4: Network

The more people you know and the more contacts you can make in the industry, the higher your chances of success are. Many people overlook this point and assume that they can make the right contacts when they need to; they can Google who they need to know or they just don’t need to meet more people to further their careers. The percentage of top players who got to where they are mostly due to the people they know is phenomenal. It is very unlikely that you will get anywhere without knowing the right people and without the right relationships. Please notice how people on the bottom seem to know nobody, and the people at the top are well connected. Is this a coincidence? Not at all! 

Start by making friendships with whoever you can, such as people who also want to make a career out of bodybuilding (they might just know of a great opportunity that you don’t). It might sound silly to make friends with the guy who is reselling supplements on the corner, until he asks you to be the face of his brand in the shop he just took over and launches online with all his marketing! It is very important to prioritize networking as one of the core strategies for success.   

Here are good ways to connect with the people you work out with.
                                                            

                                                           

Strategy 5: Get involved

If doing bodybuilding competitions is just a fun hobby of yours that you do every now and then, there is nothing wrong with that. But if you want to make an actual career out of it, you are going to need to do a lot more. You need to get intensely involved in the industry by going to competitions - even when you are not competing. By going to the finalist events even if you didn't make it and by attending all events associated with this trade, you have a greater chance of getting in on what is happening. In these places you will learn a lot of valuable information, meet with important people, make surprisingly helpful contacts, find out about great opportunities, discover other ways to achieve your goals and reinforce the burning fire that you need to push your way upwards. 

I've met some great contacts in events I didn't even take part in, for example I met a journalist who does stories on up and coming stars in the industry. Imagine getting a significant interview that will help your career, at an event you weren't even competing in! You hear about success stories about people who got lucky by meeting the right person at the right time that jump-started their path to success. What you don’t hear is that they were so obsessed that they were constantly at events like these. You’re not going to meet anyone worthwhile when watching TV at home on your rest days.



Strategy 6: Get a relevant job

You might want to be the next Arnold Schwarzenegger, but you are going to need to start right at the bottom. Getting a job in the same trade is not essential, but will definitely help a lot in many ways. 

Many people who compete are personal trainers, and you will especially do better with your personal training job as you increase your ranking in competitions. Plenty people who are relatively successful on stage use their success to exponentially increase their earnings with their personal training jobs.

Their pro-status means that they can charge a lot more for personal training sessions and even coach other people on how to compete in the same type of events. Try to get whatever job you can in the industry, so that you have a steady stream of income until you cash in the mega bucks. Staying in the industry on a nine-to-five basis gives you a better competitive edge than the people who spend most of each day outside of the industry. That means that your chances of making great contacts, learning about current opportunities, getting sponsored etc. are much, much higher.




Strategy 7: Enter as many bodybuilding competitions as possible

This should be obvious, but you want as much exposure as possible. You can enter as many competitions as you want, until you do well in one of them and you get a pro card. When you become a pro at a competition, they will issue you with a pro card. This pro card is coveted by many competitors. You cannot enter bodybuilding competitions by other organisations once you have a pro card. You are then restricted to only entering into that specific competition. Until you get your pro card, enter in as many as you can.

Enter in these events even when you are on your off season. It is a good idea to enter these competitions even when you don’t feel like you are at your best or ready yet. This is because the more competitions you do, the better you will be at it. See the competitions that you don’t feel too confident about as practice for the big ones. Having a few competitions under your belt and attending them regularly to keep in the swing of things will add to your overall performance and placement in the long run. Do not limit yourself to bodybuilding competitions. Try some modelling competitions as well. These might open new doors and opportunities for you.

Here a list of bodybuilding competitions in South Africa.



Strategy 8: Attack the media

Try to get into the media whenever you can. You can definitely use this coverage as good leverage later on for further success. Make friends with journalists and editors from different forms of media like TV, radio, newspapers, and magazines. The media is often very open to doing articles on new athletes who are entering into competitions. This exposure might lead to greater exposure or even land you that sponsorship that you want. A judge who reads your article in the newspaper will more likely notice you on stage than the other contenders. Self-promotion is essential to building and establishing your brand above the rest and should be done from the beginning. Your wins look a lot bigger if your journey has been in the eye of the media from the start. It is often too late to try to attract extra media attention if you only start AFTER doing well in a competition.

Don't contact one newspaper. Search for all the media outlets in your area and get hold of them all. Chances are that one of them will do a story.

Use social media. Start building your following. Most sponsorship companies look at your social media profiles to gauge whether they are sponsoring somebody with influential pull or some random Joe.

Look at this guy. He has Crohn's disease and is pursuing a career in bodybuilding. He uses the fact that he struggles with Crohn's as an advantage by writing articles for online sites like this one to build his personal brand.


Strategy 9: Build a portfolio

In the beginning there won’t be anybody promoting you. Nobody who you want to reach will know of you. It is your job to change that. Build a portfolio with your information, pictures and past successes. This portfolio is basically an advert with the goal of persuading the reader to buy into the product you are selling (you are that product). Keep copies of this on hand and take it with you wherever you go. Try to get this in front of as many people as possible. It is your job to somehow get the right people to see your portfolio, and you better make sure that it is so good that after seeing it they can’t resist not paying you to promote their brand.

Self-promote yourself as much as you can and wherever you can! Make a Facebook and Twitter page at bear minimum and get as many followers as possible. You want to try and build your name into an authority that people want to emulate. You need to build yourself into the person that others want to be like. As soon as you do this, sponsors might even start looking for you.




Strategy 10: Contact as many companies and people as possible

Single out the companies that you would like to be sponsored by and get stuck in their faces. They should be forced to see your portfolio just to shut you up. If somebody sees your portfolio and rejects it, found out why. If you can find out what is wrong or missing, you can make the right changes to increase your chances of success the next time. People tend to send their portfolio to one company they like through an email and stop there, waiting for a reply. Don’t be that guy. That guy gets nowhere. Getting accepted is very much so of a numbers game. You should have a list of your favorite companies that you would like to work with. However, you are going to need to submit your portfolio to as many companies as possible. Chasing your dream should be done like a full time job, and that means putting some serious effort into contacting as many companies as possible. Try as many ways as you can to get your foot in the door. Keep your eye on these companies; and see whether and when they have competitions with sponsorships as prizes. Offering to volunteer with events these companies hold is another great way to get you noticed above the masses of the other people trying to grab their attention.

Try to establish good working relationships with photographers. When building their own portfolios, photographers often ask for models to pose for free. This is a good idea because you can also use these professionally taken photos for your own portfolio, and you will appear in the photographers’ portfolios when they show them to their clients. Volunteering as a model is also very good experience for learning how to pose in photo shoots. Rather mess up in front of an amateur than right in the middle of your dream shoot! Contact many photographers, it is better to work with a number of them than just one.

Please share any other ideas or strategies you might have in the comments below. STAY STRONG!

Saturday, February 14, 2015

All Bodybuilding Competitions in South Africa

Bodybuilding competitions in South Africa

 Bookmark to check for new events. Sorted by when they're happening. We are not associated or partnered with any of these organisations. Please visit their websites shown below for their information or to contact them.

If you're want to make a career out of bodybuilding, see why size isn't the only thing you need to win competitions. You might also want to learn the ways that bodybuilders earn their money.

If this is your first competition, get your pre-contest and off season eating plans right. Many people start straight after high school.

Sport events in June

SA Extreme
Date: 17 June 2017
Where: Pretoria North (377 Eufees Street)


IFBB SA Intermediate Show
Date: 24 June 2017
Where: North West

Friendly City Classic: Intermediate Show
Date: 24 June 2017
Where: Nelson Mandela Bay


Sports events in July

IFBB SA Intermediate Show
Date: 1 July 2017
Where: Gauteng North AND Buffalo City (Two different events on the same day)


Muscle Mulisha Grand Prix 2 (Arnold's Qualifier)
Date: 8 July 2017
Where: Ekurhuleni
Facebook Page: Facebook Event Page


East Coast Classic
Date: 8 July 2017
Where: Westville, Durban, KwaZulu-Natal


 Ekurhuleni Provincial Show
Date: 15 July 2017
Where: Ekurhuleni


Mpumalanga Intermediate Show
Date: 22 July 2017
Where: Mpumalanga


Boksburg Classic (Arnold's Qualifier)
Date: 22 July 2017
Where: Gauteng Central (Boksburg)


IFBB SA Provincial Show
Date: 29 July 2017
Where: West Rand, Johannesburg
Website: www.ifbbsa.co.za


IFBB SA Provincial Show
Date: 29 July 2017
Where: Sebideng
Website: www.ifbbsa.co.za


IFBB SA Intermediate Show
Date: 29 July 2017
Where: OR Tambo
Website: www.ifbbsa.co.za


Sport events in August

H&H Classic (Arnold's Qualifier)
Date: 5 August 2017
Where: Gauteng North
Website: www.ifbbsa.co.za


IFBB SA Provincial Show
Date: 12 August 2017
Where: Mpumalanga


IFBB SA Provincial Show
Date: 12 August 2017
Where: North West


IFBB SA Provincial Show
Date: 12 August 2017
Where: Northern Cape


IFBB SA Provincial Show
Date: 12 August 2017
Where: Nelson Mandela Bay


IFBB SA KwaZulu-Natal Open (Provincials)
Date: 12 August 2017
Where: Natal Playhouse (To Be Confirmed)


IFBB SA Provincial Show
Date: 12 August 2017
Where: Buffalo City


IFBB SA Provincial Show
Date: 19 August 2017
Where: Gauteng North


IFBB SA Provincial Show
Date: 19 August 2017
Where: Gauteng Central


IFBB SA Provincial Show
Date: 19 August 2017
Where: OR Tambo


NABBA Provincial Preliminaries
Date: 26 August 2017
Where: Mpumalanga
Website: www.nabbasa.com


Sports events in September

IFBB SA Championships
Date: 1-10 September 2017
Where: Witbank, Mpumalanga


NABBA Provincial Preliminaries
Date: 2 September 2017
Where: Gauteng
Website: www.nabbasa.com


Wayne Price's Gentle Giants Classic (Arnold's Qualifier)
Date: 16 September 2017
Where: To Be Announced


NABBA Provincial Preliminaries
Date: 16 September 2017
Where: Free State
Website: www.nabbasa.com


NABBA Provincial Preliminaries
Date: 23 September 2017
Where: Western Province
Website: www.nabbasa.com


NABBA Provincial Preliminaries
Date: 24 September 2017
Where: KwaZulu-Natal
Website: www.nabbasa.com


Sport events in October

NABBA Nationals
Date: 6-7 October 2017
Where: Pretoria (UNISA)
Website: www.nabbasa.com



(Kaya Majeke) OR Tambo Classic
Date: 21 October 2017
Where: OR Tambo


Sports events in November

West Rand Summer Bodies (By Ali Akbar Sultan)
Date: 25 November 2016
Where: West Rand, Johannesburg


Know of a bodybuilding or muscle modelling competition not listed here? Email safricanspotters@gmail.com or comment below and help spread the SA bodybuilding community!

Visit our Facebook page or see our Twitter account for updates. STAY STRONG!